Digital Marketing

Digital marketing is the use of social media platforms and website to promote a product or service

How Does SEO Works

SEO considers, the computer programmed algorithms which dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines

Search Engine Optimization

SEO search engine is smaller for customization and is actually mysterious about it

SEO vs PPC

Search Engine Optimization (SEO), target different kinds of search, including image search, video search, PAY PER CLICK PPC, also known as per click cost, is an internet AD model used to direct traffic on the website.

Internet Marketing

Internet Marketing is the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phone.

Saturday 13 October 2018

what is seo

What is SEO and how it works?

SEO search engine is smaller for customization and is actually mysterious about it. 
You will have heard a lot about SEO. How it works, but basically it is a measurable,
repeatable process which is used to send signal for search. 
Your pages are worth showing in google index 

What is SEO and how it works?


Who created SEO?

John also recruited his employees to learn about his research work as early as Danny sullivan
and during the meeting he has also coined the phrase whether it is not the first use of the word.


What is SEO in digital marketing?

SEO and your digital marketing strategist attendance management.
 As part of any digital marketing strategy, integral to driving customers for their business
 through search engine optimization (SEO) online platforms.


What is SEO in digital marketing?


What is SEO in marketing?

SEO is a marketing discipline that focuses on increasing visibility in the results of a biological
search engine. In SEO, there has been a great deal of technological and creative elements 
required to enhance the awareness of ranking, traffic drive and search engines.

What is SEO in marketing?


What is SEO in simple words?

Search engine optimization (SEO) is the simple activity of ensuring that the website can be
found in search engine for relevant words and phrases that are being offered. 
In many ways this website quality control bus say some companies that is SEO 
and after two hours you will be no wiser
What is SEO in simple words?

What is SEO and its type?

SEO is used to optimize the website and make it user friendly. 
SEO is a technology that is used to enhance the website ranking in search engine result pages. 
Its consist of two types
On page seo
Off page seo


What is SEO and its type?

On page seo: Is a practice to advance a personal website page on high rank and get more 

appropriate traffic in the web search engine. This type of an effort, which you will implement 

on the websites to customize all the content available for a long tail. 

It includes the following activities.

  1. Meta tags
  2. Page titles
  3. Meta descriptions
  4. URL structure
  5. Content optimization
  6. Keyword density
  7. Image optimization
  8. H1,H2,H3,H4,H5,H6 tags

Off page seo: Link is a practice of construction. It is used to enhance the status of website in sarap off page, which is about link creation through all activities.

  1. Social Networking sites
  2. Blog Submission
  3. Article submission
  4. PPC submission
  5. Forum Marketing
  6. Link Building
  7. Image and video submission

 

There are 3 techniques in SEO also, which are

  1. White Hat SEO

  2. Black Hat SEO

  3. Grey Hat SEO


White Hat SEO standout between the most main mainstream SEO system and thats one which is used to strategies and procedures to increase web search tool ranking that do not  cross paths with web crawler rules. A part of processes that use to include the advancement of White Hat SEO excellent substance. The interface to achieve the top notch content, site, use of HTML and re-building and the efforts supported by manual effort and research. When you choose this strategy for SEO, you can expect a progressive yet uninterrupted growth in your ranking 

 

White Hat SEO

 


Black Hat SEO is a deep hat SEO then is a type of a SEO strategy that misuses various shortcomings in compute or web search tool keeping in mind the end target high ranking for websites. A strategy for this type of SEO is that not set up as per SEO rules and it specifically tailored by google. The recent way levels are low, including the cachphrase stuffing for a part of the deed hat SEO systems, the interface spam, shrouded material, hidden connection, shrouding. When you choose this strategy you can expect an unusul, fast, though less sustainable development in the postistaning.

 

black hat seo

 


Grey Hat SEO is like a SEO which is neither dark nor white. It is a process that does not completely use dark hat SEO but also combines both well. From darkness to darkness and from white to darkness this change is affected. Even though it is due to weight from the site or organisation or to express better results. Some SEO organization can rehearse Gray Hat SEO for some degree. They can’t go too far for dark cap SEO

grey hat seo

 

 

 

Wednesday 10 October 2018

what is digital marketing

Who discovered digital marketing?

Earlier the digital marketer was Guglielmo Marconi because he invented radio. 
The era of digital marketing started in 1971 when Ray Tomlinson sent first email .
(for himself since no one else was on email in those days).

What do you mean by digital marketing?

Processing of products or services by digital channels to reach consumers. The main aim
 is to promote the brand through various forms of digital media. Digital marketing is beyond 
the internet marketing to include channels that do not need access to the internet.

Who is the father of digital marketing?

In a sense, Martha Roger and Oracles Mei Lin Fung-Tom Sibels’s partner.
To be seen as mother of e-marketing in fact in the invention of the original asker is looking for. 
Well the father is Ken McCarly.

What are the type of digital marketing?

Digital marketing: 7 different types of online marketing

Search engine marketing (SEM)
Pay per click (PPC)
Social media marketing (SMM)
Content marketing
Affiliate marketing
Email marketing

digital marketing



What are the techniques for SEO?

Effective SEO technology:

Improve engagement to improve ranking
Create your existing page for a long time
Focus on youtube SEO
Improve speed of site
Focus on topics rather than keywords
Create backlink
Reporting and analytics


Stand for SEO “search engine optimization.” It is a process of obtaining traffic
from free organic editorial or natural search results on search engines.
digital marketing course in chandigarh

Types of SEO?

White hat SEO: Using techniques and methods for improving search engine rank of a website. 

Who do not follow search engine (mainly google) guidelines.

Black hat SEO: Explores its weaknesses in search engines algorithms to get high ranking 

for a website. Such technologies and methods are directly in conflict with the search engine guidelines.

Wholesomeness Leve?

White hat SEO: High.

Black hat SEO: Very low


Techniques?

White hat SEO: Some of the white hat SEO techniques include:high quality content development,
website HTML, optimization and restructuring, link acquisition campaigns supported by high quality 
content and manual research and outreach.

Black hat SEO: Black hat SEO techniques include: link slop, keywords, clocking, 
hidden text and hidden links.

What to expect?

White hat SEO: Steady, gradual, but sustainable development in rankings.

Black hat SEO: prompt, unexpected and short sustainable development in rankings.


What is off page and on page SEO?


Off page: Off page SEO can be used to improve the status of a website on 
the results page of a search engine. In general off page SEO has to do the promotion methods 
(beyond website design) for the purpose of ranking a website in search results.

On page: On page SEO is the practice of optimising individual web page for 
high rank and get more relevant traffic in search engines. 
On page refers to the content and HTML source code of a page that can be customised, 
as opposed to SEO that links and other external signals.